Welcome! Please take this short Recalibrate Readiness Quiz to see whether your organization should consider recalibrating.  
start
 
Is your business currently *


 
We have a clear understanding of our target customer *


 
We know what our target customer values most as it is related to their experience with our brand *


 
Our company and our brands have clear and compelling points of differentiation from our competitors *


 
Our brand promise is relevant today *


 
Our marketing and communication efforts effectively communicate our brand promise *


 
Everyone in the company understands our brand promise *


 
Our current product portfolio is what we want it to be *


 
We have a strong focus on innovation and new product development *


Your Scores:

1. Is your business currently
A) Building B) Growing C) Igniting D) Stagnant E) Declining
{{answer_16528022}}

2. We have a clear understanding of our target customer
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528023}}

3. We know what our target customer values most as it is related to their experience with our brand
A) Agree completely B) Agree somewhat C) Disagree
 {{answer_16528024}}

4. Our company and our brands have clear and compelling points of differentiation from our competitors
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528025}}

5. Our brand promise is relevant today
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528026}}

6. Our marketing and communication efforts effectively communicate our brand promise
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528027}}

7. Everyone in the company understands our brand promise
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528028}}

8. Our current product portfolio is what we want it to be
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528029}}

9. We have a strong focus on innovation and new product development
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528030}}

You scored {{var_score}}/16.

It is time to recalibrate.


Thank you for taking our Recalibrate Readiness quiz. If you are ready to look for ways to recalibrate, complete our Recalibrate Readiness Needs Profile.
Complete our Recalibrate Readiness Needs Profile
Your Scores:

1. Is your business currently
A) Building B) Growing C) Igniting D) Stagnant E) Declining
{{answer_16528022}}

2. We have a clear understanding of our target customer
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528023}}

3. We know what our target customer values most as it is related to their experience with our brand
A) Agree completely B) Agree somewhat C) Disagree
 {{answer_16528024}}

4. Our company and our brands have clear and compelling points of differentiation from our competitors
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528025}}

5. Our brand promise is relevant today
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528026}}

6. Our marketing and communication efforts effectively communicate our brand promise
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528027}}

7. Everyone in the company understands our brand promise
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528028}}

8. Our current product portfolio is what we want it to be
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528029}}

9. We have a strong focus on innovation and new product development
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528030}}

You scored {{var_score}}/16.

Look for ways to recalibrate.


Thank you for taking our Recalibrate Readiness quiz. If you are ready to look for ways to recalibrate, complete our Recalibrate Readiness Needs Profile.

Complete our Recalibrate Readiness Needs Profile
Your Scores:

1. Is your business currently
A) Building B) Growing C) Igniting D) Stagnant E) Declining
{{answer_16528022}}

2. We have a clear understanding of our target customer
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528023}}

3. We know what our target customer values most as it is related to their experience with our brand
A) Agree completely B) Agree somewhat C) Disagree
 {{answer_16528024}}

4. Our company and our brands have clear and compelling points of differentiation from our competitors
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528025}}

5. Our brand promise is relevant today
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528026}}

6. Our marketing and communication efforts effectively communicate our brand promise
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528027}}

7. Everyone in the company understands our brand promise
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528028}}

8. Our current product portfolio is what we want it to be
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528029}}

9. We have a strong focus on innovation and new product development
A) Agree completely B) Agree somewhat C) Disagree
{{answer_16528030}}

You scored {{var_score}}/16. 

Keep doing what you are doing!

Thank you for taking our Recalibrate Readiness quiz. If you are ready to look for ways to recalibrate, complete our Recalibrate Readiness Needs Profile.
Complete our Recalibrate Readiness Needs Profile